Jaime Woo on the Development of His Self-Published Book Gaming Grindr

Jaime Woo is the co-founder and co-organizer of Gamercamp, an annual festival in Toronto celebrating the art, playfulness, and creativity of games.

Woo has been featured on, in, or at CBC Radio, InnerSPACE, Electric Playground, The Financial Post, The Globe and Mail, Metro, xtra!, Fab, and The A.V. Club.

Jaime is in the process of self-publishing a book, Gaming Grindr, and has successfully surpassed his Indiegogo fundraising goal.

With over 4 million users worldwide, Grindr, a queer cruising app first launched in 2009, is the largest all-male location-based social network.

With approximately 10,000 new users downloading the app every day, Woo, a technology journalist, asks: “Is Grindr a game?” Gaming Grindr explores the rules, how users “win,” and how to play better.

Take a look at his campaign video.

And here’s our chat about why he’s writing the book, and why he chose self-publishing over the traditional model.

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